Hi! My name is Luca. I am an art director/designer working on projects in fashion and lifestyle. Originally from Germany I have been living in New York since 2006. I started working in the fashion industry right out of high school. During my time modeling I went to school for graphic design before transitioning into art direction full time. I have had the privilege to develop various brand identities and work with a variety of brands on collaborations and capsule projects, including 360 campaigns and activations.